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#audience

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Lu 🇦🇲

Dites les artistes de Mastodon et du Fédiverse, vous pourriez m'envoyer une vidéo de vous, en portrait, expliquant en 20s comment vous avez trouvé une audience ici ? Si vous venez d'Instagram, comment ça s'est passé ?
J'essaie de faire de la propagande, ça marcherait mieux avec vous.
Je prends aussi les réponses texte.

#Fediverse#Art#Meta
Public
Dave Earley

Australia's Top 20 news website rankings for February are out this morning. Big thanks to the 7.5 million Australians who read Guardian Australia last month 🙌

ABC News held No1 with 12.4m readers, with newscomau 2nd with 12.2m

GdnAus dropped -430k readers, but still held 6th spot 652k readers clear of SMH on 6.88m. Despite a small audience drop, Age overtook BBC to jump into Top 10. Keep in mind the month was 3 days (-10%) shorter as well!

Elsewhere in the Top20, The Australian jumped two spots in the table to 12th, overtaking NYTimes, while Forbes dropped 5 spots to 18th and SkyNewsOz was down two spots to 17th.

NIH weirdly reappears at 13th with a huge 810k readers added in Feb, but maybe the big news is The Nightly making their first ever appearance in the Top 20.

CourierMail are also back in Top20 for the first time since Oct last year, with DailyTele & Fox Sports dropping out

I might add that I am particularly pleased to see Guardian Australia's attention time (average minutes per person) up at 20mins here, which is the highest it's been since Oct/Nov last year, but would put us at 4th if you sorted the Top20 on that measure.

Link to January's Top20 rankings in the comments.

Table of the Top 20 news brand rankings. Source: Ipsos Iris Online Measurement Service, February 2025, Age +14, All Devices (PC/Laptop, Smartphone and Tablet)s, Text, Brand Level, News Category Excluding aggregators and Weather, Audience (000s), Audience Reach (%), Average Mins PP
#audience#journalism#media
Public
emailwire

Imagine this: "Ever wondered how brands like Netflix, Domino’s, and Wendy’s always seem to know what their audience wants ?" zurl.co/xuJk4
#Socialmedia #SocialListening #Trends #Tracking #Conversations #Sentiments #pressrelations #pressreleasedistribution #audience

Health Well Club™ · The Social Listening Playbook: How Top Brands Read Their… Get this free MagazineSee how top brands used social listening to shape their most successful strategies (and the results). Ever wondered how brands like Netflix, Domino’s, and Wendy’s always seem to know what their audience wants—before they even say it? It’s not luck. It’s social listening—the art of tracking conversations, trends, and sentiment across social media to understand...
Public
Rasta

The right dominates the online media ecosystem, seeping into sports, comedy, and other supposedly nonpolitical spaces
#RWNJ #Media #Sports #Comedy #Politics #Religion #Audience
mediamatters.org/google/right-

Media Matters for AmericaThe right dominates the online media ecosystem, seeping into sports, comedy, and other supposedly nonpolitical spacesAs Americans increasingly get their news from online shows and streamers, the influence of this media ecosystem becomes more prominent — and Media Matters has found that the most popular of this content is overwhelmingly right-leaning.In a new study, Media Matters assessed the audience size of popular online shows — podcasts, streams, and other long-form audio and video content regularly posted online. To do so, we gathered data on the number of followers, subscribers, and views across streaming platforms (YouTube, Spotify, Rumble, Twitch, and Kick) and social media platforms that are used to amplify and promote these shows (Facebook, Instagram, and TikTok). Apple Podcasts does not publicly provide follower counts on its platform, so it was not included in the audience data.This analysis was based on 320 online shows with a right-leaning or left-leaning ideological bent. We found that right-leaning online shows dominate the ecosystem, with substantially larger audiences on both politics/news shows and supposedly nonpolitical shows that we determined often platformed ideological content or guests.Key findings:We found 320 online shows — 191 right-leaning and 129 left-leaning — that were active in 2024 and covered news and politics and/or had related guests. These shows had at least 584.6 million total followers and subscribers.We found substantial asymmetry in total following across platforms: Right-leaning online shows had at least 480.6 million total followers and subscribers — nearly five times as many as left-leaning.Across platforms — YouTube, Rumble, Twitch, Kick, Spotify, Facebook, Instagram, and TikTok — right-leaning online shows accounted for roughly 82% of the total following of the online shows we assessed.Comparatively, left-leaning online shows had nearly 104 million followers and subscribers across the eight platforms — nearly five times less.Nine out of the 10 online shows with the largest followings across platforms were right-leaning, with a total following of more than 197 million. The only left-leaning show among the top 10 was What Now? with Trevor Noah, which had 21.1 million total followers and subscribers across platforms.Our analysis — which looked entirely at shows with an ideological bent — found over a third self-identify as nonpolitical, even though 72% of those shows were determined to be right-leaning. Instead, these shows describe themselves as comedy, entertainment, sports, or put themselves in other supposedly nonpolitical categories.Out of 320 online shows, right-leaning programs categorized as comedy — 15 shows in all — had 117.5 million followers and subscribers, or 20% of the total following of all programs we assessed. This category included The Joe Rogan Experience, This Past Weekend with Theo Von, and Full Send Podcast.Right-leaning shows accounted for two-thirds of the total YouTube views on videos from channels affiliated with the shows we assessed — 65 billion views in total. Comparatively, left-leaning online shows totaled 31.5 billion total views.Right-leaning shows use Rumble to expand their audience — gaining millions of subscribers and billions of views for their content.
Public
julian

Hi @andrew_s@piefed.social/@freamon and @nutomic@lemmy.ml —I'm working (not-so-secretly) on refactoring NodeBB so that it is able to "browse" remote audiences/group actors, and that would include things like PieFed and Lemmy communities.

N.B. Given varied nomenclature (group/category/community/subforum), the ForumWG calls this structure an "audience".

Where I am at now is working through the logic for slotting an object into a category.

The most obvious choice here would be to look at as:audience. It's even specified in 1b12, and the majority of threaded implementations follow 1b12.

I am making this post because nutomic explicitly removed the audience from being served in Lemmy (as of January this year), so I don't think relying on that property would be wise.

I asked in that issue whether Lemmy finds community via to/cc (it does). Does PieFed do the same?

Would this also open up the possibility of a topic/context being part of multiple audiences/communities? Interesting...

NodeBB Communityfreamon
#activitypub#audience#1b12
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