“Customers want the #brands they shop from to do better and know that they have the resources to do so, but at the end of the day, #FastFashion as a business model is inherently #unsustainable.”

#MaxineBedat, executive director of the New Standard Institute, said the skit, while silly on the surface, actually highlights “the question of our time.”

“The SNL sketch was a funny take on an issue that is clearly concerning the average American,” she explained.

10/11