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little-flying-robots.ghost.io/

While American government officials may not have intended to create a hellscape in which people have cough up their data to actively malevolent tech companies to access information about natural disasters and boil water advisories, we've ended up in this dark place anyway.

In 2025, if you're posting vital information exclusively to Twitter and Facebook, then you're guaranteeing that a whole lot of impacted people are simply never going to see it. Especially the very young and the very old. And they likely don't even know that Facebook and Twitter are where they should be looking.

Little Flying Robots · We Have to Stop Using Facebook and X to Warn People About DisastersIn the early morning hours of July 4th, as the Guadalupe River reached catastrophic heights, city officials in Kerr County, Texas turned to an all-too familiar mechanism for getting the word out to area residents: Facebook. While the National Weather Service had been issuing warnings across multiple platforms about the
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@ai6yr

Like I mentioned before, apparently the cell service sucks in that area.

Even If the warning was issued (it was), it does not mean that those impacted received it.

There is no guaranteed delivery protocol over cell.

It also does not mean they would hear their phone while sleeping at 3:00AM.

Continued thread

"What I got was a wave of generosity, from people I know, people I've coached, and a few names I didn't recognise. All offering time, expertise and encouragement, with no catch.

Just a willingness to help others going through a challenging time to hone their skills.

While so much feels uncertain and the news is mostly bleak, there is an amazing community of #comms people, on LinkedIn and in real life, showing up and supporting each other."

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@EdwinG

I've run into this with a number of businesses. I'm also with you that as far as I know, there's no way to text a "regular" landline.

The stupid part of this is that this problem is both solvable *and* detectable in advance. I've written integrations with the big communications providers, that you use to let your application/website send texts - there is a mostly-reliable way to query "can this number receive texts?" before you try to send a text, and they generally also give you the option to send a robot-voice message, so you can fall back to that.

Without being too much Old Man Yells At Cloud, I'm pretty much in agreement with others that say that these kinds of fails are the result of young / inexperienced designers or developers not considering anything outside of their personal experience - most of them have never used a phone that couldn't send and receive texts. They don't even contemplate the possibility of a user of their system not being in exactly the same circumstances as themselves. This kind of oversight should be caught by project management, but ... 🤷

Our head kindness cheerleader is talking at loads of events in June, so there are lots of opportunities to hear her speak about the power of kindness and communication:

1. NWUPC conference.
2. Institute of Internal Comms conference.
3. a Connect Reading Learnalot session.
4. a conversation with Louise Winter in one of her Sparkle Sessions.

Learn more about Sarah’s speaking and get booking her: timeforkindness.co.uk/business .